Xucker
Xucker is a Berlin supplier of sugar alternatives and foods made with them, focused on xylitol and erythritol.
This brand profile is a collection of facts. All details come from public primary sources – manufacturer websites, product labelling and commercial register entries – and are updated when they change. Details that cannot be substantiated are not listed.
Key facts
| Company | Xucker GmbH |
|---|---|
| Based in | Berlin, Germany |
| Active since | 2010 |
| Managing director | Ingo Jagels |
| Commercial register | Amtsgericht Berlin-Charlottenburg, HRB 145099B |
| Business purpose | Mail-order trade in healthy foods |
| Sweeteners | Xylitol, erythritol |
| Sales channels | Own online shop, grocery retail, drugstores |
| Website | xucker.de |
Background
Xucker GmbH states that it has worked on sugar reduction and alternative sweeteners since 2010. The stated aim is to offer products that fit into everyday routines without effort – the focus is therefore less on individual speciality items than on base ingredients meant to replace conventional sugar one for one.
The company is based in Berlin and registered with the commercial register of Amtsgericht Berlin-Charlottenburg under HRB 145099B. Its stated business purpose is mail-order trade in healthy foods.
Range
The core is the sweeteners themselves: Xucker Premium (xylitol) and Xucker Light (erythritol), plus derived variants such as Backxucker for baking, icing sugar, jam sugar, Xucker Bronxe as a brown-sugar substitute and an organic line. On top of that come finished products – chocolate, fruit spreads, drink powders and confectionery.
Price examples from the brand's own shop: Backxucker 450 g at €6.99 and strawberry fruit spread 220 g at €4.49.
What sets the brand apart
Xucker covers the sugar-substitute category more broadly than most competitors: alongside the pure sweeteners there are variants designed for specific uses – baking, preserving, caramelising. The company also maintains its own explainer pages on erythritol and xylitol that set out the differences between the two.
Availability is a practical advantage: the brand is stocked not only in its own shop but also in German grocery retail and drugstores.
Frequently asked questions
What is the difference between Xucker Premium and Xucker Light?
Xucker Premium is xylitol, Xucker Light is erythritol. Xylitol has roughly the same sweetening power as table sugar at around 2.4 kcal per gram; erythritol is less sweet and virtually calorie-free.
Where can you buy Xucker?
In the brand's own online shop as well as in German grocery retail and drugstore chains.
Are Xucker products safe for dogs?
No. Xylitol is toxic to dogs. Xylitol-based products must be kept out of their reach.
Sources
Information current as of: 2 October 2026