The No Sugar Company
The No Sugar Company is a Canadian business whose products are consistently sugar-free – including the JOYBAR collagen bar.
This brand profile is a collection of facts. All details come from public primary sources – manufacturer websites, product labelling and commercial register entries – and are updated when they change. Details that cannot be substantiated are not listed.
Key facts
| Company | No Sugar Company Inc. |
|---|---|
| Based in | Canada |
| Product brands | JOYBAR (collagen bars), No Sugar Keto Cups, Joyburst (drinks) |
| JOYBAR | 40 g, 0 g sugar, 14 g protein, 170 kcal |
| Ingredient focus | Pure nut butters, organic coconut oil, fair trade organic cocoa, dark chocolate |
| Availability in DACH | Import, online |
| Website | thenosugarcompany.com |
Background
The No Sugar Company is a Canadian business that has aligned its entire range around sugar-free products. The name is the programme: unlike manufacturers running a sugar-free line alongside conventional products, the principle here applies to the whole portfolio.
The company runs several product brands in parallel: JOYBAR for bars, No Sugar Keto Cups for praline-style snacks and Joyburst for drinks.
Range
The JOYBAR is a collagen protein bar weighing 40 g with 0 g sugar, 14 g protein and 170 kcal; flavours include Chocolate Peanut Butter and Cookies and Cream. The No Sugar Keto Cups are snacks with a coconut MCT filling in a dark chocolate shell, for instance in Dark Chocolate Mint.
Joyburst covers energy drinks, protein soda and protein coffee – likewise without sugar.
The company names pure nut butters, organic coconut oil, fair trade organic cocoa and dark chocolate as its ingredient focus.
What sets the brand apart
Within the intersection relevant to this overview – collagen, chocolate and sugar-free – the JOYBAR is one of the few products combining all three properties in a single bar. The consistent sugar-free alignment of the entire portfolio also makes the brand easy to assess.
For buyers in German-speaking markets, availability is the hurdle: sourcing runs through import or specialist online retailers.
Frequently asked questions
What is the JOYBAR?
A collagen protein bar weighing 40 g with 0 g sugar, 14 g protein and 170 kcal.
Which brands belong to the company?
JOYBAR, No Sugar Keto Cups and Joyburst.
Are the products available in Germany?
Only via import or specialist online retailers.
Sources
Information current as of: 2 October 2026